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Privacy Notice

SuperFOIL is an online trading name of Boulder Developments Ltd. We respect your privacy and are committed to protecting your personal data. This Privacy Notice explains how we collect, use, store, and protect your personal information when you interact with us, visit our website, or use our services.

1. Who We Are

SuperFOIL is a trading name of Boulder Developments Ltd, registered in England and Wales under company number 3479247, with our registered office at SuperFOIL, Boulder Business Park, Pioneer Way, LN6 0QR.

If you have any questions about this Privacy Notice or how we handle your data, you can contact us at:

Email: [email protected]

2. What Personal Data We Collect

DDepending on how you interact with us, we may collect the following types of personal data:

Additionally, when you access our website via a link from another site, we may store that URL for internal administration purposes.

Data collected from Amazon

When you purchase SuperFOIL products through Amazon, we may receive certain personal data from Amazon to enable us to fulfil your order. This can include your name, delivery address, email address, phone number, and order details. We only use this information for the purposes of processing and delivering your order, providing customer support, and meeting our legal obligations.

Data collected from other third-party marketplaces

When you purchase SuperFOIL products through other third-party marketplaces (for example, eBay, Shopify, or similar platforms), we may also receive personal data to enable us to process your order. This can include your name, delivery address, email address, phone number, and order details. As with Amazon data, we only use this information to fulfil your order, provide customer support, and meet our legal obligations.

3. How We Collect Personal Data

We collect data in the following ways:

4. How We Use Your Personal Data

We use your data to:

5. Credit Checks

In some cases, we may conduct credit checks through licensed credit reference agencies to verify identity, detect fraud, or assess risk when you apply for a product or service.

6. Legal Basis for Processing

We process your data based on the following lawful grounds:

Compliance with data protection laws

We process Amazon customer data in line with UK GDPR and other applicable data protection laws. If you are located outside the UK, your rights under relevant data protection laws (such as CCPA in California) will also be respected.

7. How We Store and Protect Your Data

We take data protection seriously and use secure systems to store and manage your information. We use trusted applications, including:

Where your data is processed outside the UK/EEA (for example, via Google Workspace), we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs).

8. Data Retention — How Long We Keep Your Data

We retain personal data collected from emails, phone calls, our websites, or other electronic means for six (6) years following the end of a contract or transaction, in line with our data retention policy. This includes information you provide when contacting us, making enquiries, or using our services. After this period, data will be securely deleted or destroyed.

Retention of Amazon data

We retain Amazon customer data only as long as necessary to fulfil your order and provide after-sales support, and in any case no longer than 30 days after order completion, unless a longer period is required by law (for example, for tax or accounting purposes). After this period, personal data is securely deleted.

Retention of other third-party marketplace data

We retain personal data received from other third-party marketplaces only as long as necessary to fulfil your order and provide after-sales support, and in any case no longer than 30 days after order completion, unless a longer period is required by law. After this period, personal data is securely deleted.

9. Sharing Your Data

We only share your data when necessary, including with:

Sharing Amazon data with third parties

In some cases, we may share order information with trusted service providers (such as logistics partners or integration providers like Patchworks) where necessary to process and deliver your order. These third parties are contractually required to keep your information secure and only use it for the agreed purpose.

Sharing data from other third-party marketplaces with third parties

We may also share order information received from other third-party marketplaces with trusted service providers (such as logistics partners or integration providers) where necessary to process and deliver your order. These parties are also required to keep your data secure and only use it for the agreed purpose.

We never sell or share your personal data for unrelated marketing purposes.

10. Your Rights

You have the following rights regarding your personal data:

Please note some rights apply only in certain situations.

To exercise any of these rights, contact us at: [email protected]

11. Complaints

If you have concerns about how we use your personal data, we encourage you to contact us first so we can address them.

If you are not satisfied with our response, you can lodge a complaint with the Information Commissioner’s Office (ICO): https://ico.org.uk/make-a-complaint/

12. Cookies and Website Tracking

Our website uses cookies and similar tracking technologies to improve user experience, monitor site performance, and analyse visitor behaviour.

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